This is an interesting video, that shows different type of luxury car drivers. This is for a show called Meet The Beckers. I think the BMW driver is hillarious and the lexus driver is dead accurate. This seems like an Audi funded commercial. I mean the other cars are older models of those brands and here is a brand new Audi A4 and the Audi driver seems calm, mature and normal.
My take from the video is:
Audi Driver: Mature,Calm, has a trophy wife,smart
BMW Driver: show off,prick,young,techy,energetic,athletic.
Mercedes: Old man brand,rich successful guy.
Lexus: controlling wife,prepy guy,can’t think for himself,nerdy,perfect family
What you think?
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When you think of Mercedes performance you think of AMG, well now Lexus has its performance brand the F, now that the IS-F is out, Lexus has a new goal GS-F and its main competitor BMW M5. BMW is not worried and i don't think they should be, the IS-F already is getting bad reviews, with 0-60 of 4.6 and 416 hp while the M3 has 414 hp and 0-60 in 4.4. The GS-F will be getting a V10 with around 450 hp which is already no match for the might 500 hp v10 M5. Due to be released in 2011.[Source Auto Blog and Hollywood Extra]