RX-8 is Out, RX-7 is Back in

Mazda will finally retire the RX-8 and resurrect the RX-7 nameplate.  This has been speculated on for at least three years, but the move can now be verified.  Not only is the moniker moving downward, but so is the target price.  The RX-8 currently runs around thirty grand and starts at $27,200 (minus fees).  Mazda will be seeking to move the new rotary coupe to a starting price around $24,000, along with a spec boost to better compete with America’s resurgent sport coupes.  Expect more developments in the next quarter.