Video: Chevy’s PR Disaster

[youtube=http://www.youtube.com/watch?v=xvwTMZNWGuk&feature=player_embedded]

Looks like marketing chief Susan Docherty may be joining the exec exodus from GM.  In case you didn’t catch it on every other auto site, here’s a video clip of a Chevy Volt dance and song number at the LA show.  The event was a dreadful publicity stunt, one that Docherty claims to have been unaware of.  In any event, things have gotten worse since Fox News covered it.  Under the heading “Your Tax Dollars at Work,” the front-page story turned the silly event into an outright political matter.  What’s sad about it is that Fox may have a legit point–this was a complete PR disaster.